Client
Brûlerie du Quai
Year
2024
Roles
Creative Director
Applied Disciplines
Product Design
Graphic Design
Iconography
Photogtaphy
Copywriting
Marketing

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Overview
In a market crowded with the ordinary, the Discovery Kit from Brûlerie du Quai stakes out new territory: elegance, innovation, and purity, distilled into a single object. A vision recognized with Sprudge Design Awards, 2024.
Objective
The Discovery Kit, winner of Sprudge Design Awards, carves out a distinct position in the premium coffee market, fusing eco-futurist design principles with an avant-garde, scientific sensibility. Every material choice reinforces this: the packaging is 100% recyclable, engineered as a waste-free, minimal-shipping kit from the ground up.
Dressed in charcoal and marked by Petro-Futurism iconography, the kit is paired with an immersive graphic guide that explores coffee at a microscopic scale: origin, terroir, botanical variety, processing method, and optimal extraction.
The project set out to build a genuinely new visual language for coffee, one where science and art aren't separate influences, but a single fused idea.
Process
Result





